How Local Search Work

How Local  Search Work - Search Local
SEO abroad - Adjustment Tips

Geography of search has become a central component of browsing local search results. The geographical factor has become so significant to the essential difference often exists between the search results in different geographic areas, and rightly so. There is no reason for los angeles internet surfer looking for a flower shop in london will get results of sites flower shops from Los Angeles and vice versa. So an Los Angeles website aimed at the audience for example customers physically located in the U.S. or UK? How do you as a preliminary site search engine can cause Israel to understand that a site should be displayed for the British or American surfers search results Google.com Google.co.uk UK or U.S.. Things less obvious when the site's target audience is not in Israel at all therefore have to make some adjustments to search locally (Local search).
The next post will provide you with some tips that will help you overcome the same distance geographic search.

Location Location Location
Search local is ip-based search, in other words: the area or the geographic location of the computer from you are browsing. Search engine chooses to display the relevant results for you as well as IP number (in addition to other factors) and therefore very possible that you will receive search results in Google.com (as distinct from com) when you are browsing from Los Angeles to be different from the search results you get on Google. com when you are in New York.
You have to understand that when you go from USA to foreign search domain (com, co.uk), Google still displays local pages that are relevant to you because of the ip number of your usa. When the surf of those domains but overseas results page will change course because Israel will no longer be relevant to the Israeli non your ip.
Just at this point we come Tip No. 1 for SEO International, and it is connected as you may have guessed the ip number of your site .. Make sure to store it in the relevant for your target audience to receive a local IP.

Google Webmaster tools
If you have no option to store your site abroad, or a particular reason you do not want to do this, there is another option to help you tell Google about your target audience.
Sign into Google webmaster Manager - Webmaster tools (if not you have recorded the domain / your site this tool is recommended especially if you focus on promoting on Google)

On the right side click on "Site configuration" and then on "Settings"
Choose the page settings to your target audience help users check the relevant country.

Domain Suffix
It is recommended to adjust the model domain extension in the destination local extension. If for example your site has some pages in German and others in Russian, it is better to divide the same page across domains with distinct extensions. Russian pages and pages appear in www.mysite.ru appear on www.mysite.de German.

Links to local domains
If you started to build an array links, be sure they will be from sites with the same domain as the extension language to your site such workers either stored in the geographic area where you are promoting.

Conclusion
Should take into account not only the search results vary for different geographical locations but also the level of competition, changing it is not always obvious when a first glance at the local organic results, but it is important to give attention to this component mainly due to geographic distance / cultural / social state of the target which affects the general familiarity with the local market.
Review of search results Oranit funded as they are observed in various target countries overseas we recommend using In Tools Google Preview .

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