Emil Cohen: World Marketing Social Media Networking Web Development Strategist
I'm a marketer who builds Web sites and advises others on the steps they can take to plan and develop sites that most effectively serve their goals—and those of their target audience.
My Web development philosophy
As a table is supported by its legs, a good Web site is supported by clean design, valid code, semantic mark-up, appropriate content and a logical, user-friendly navigational system.
But most of all a site must be designed with a purpose. This purpose, the goal of the site, helps us determine the appropriate target audience and the content we'll need to reach that audience,
make a connection and reach our goal whether that's selling services, products, widgets, promoting a service or disseminating information. This approach is explained in greater detail in my Planning Your Web Site Tutorial.
My background
I have over 10 years experience in Web development with a background in marketing including: direct marketing, web design, writing and photography.
When I started building Web sites, I did it just for fun.
At the time, I was marketing advertising companies like Online shopping stores, seo companies, moving companies, construction & Remodeling, Locksmith, carpet cleaning, home services and other services and products and just wanted to learn about the new technology.
Soon my experiments drifted into my work as I built an Intranet site for our division and began providing Web content for my product lines.
Within a few years I start publishing editing, write and build Web sites for World Marketing.
The field has evolved tremendously in a relatively short time, and that's what makes it so fascinating.
Today it's not just enough to build a well-constructed site, but we need to make sure our content is optimized for search engine optimization and think about new ways to promote our sites, products and services through social media.
By constantly reading about new Web trends and best practices—and writing about what I've learned on my Web Development Blog—I work to keep abreast of the latest information so that I may continue to offer the most appropriate strategies for any given Web project.
world-marketings.com
